How to Make Your Vacation Rental Stand Out

At Cascadia Getaways, we know it takes more than Wi-Fi and clean sheets to wow your guests. In today’s crowded market, details matter. Here’s how to turn your property from ordinary to unforgettable.


Start Strong with First Impressions

Pick a Memorable Name and Style

Give your rental a fun, catchy name and a theme that tells a story. Think cozy cabin, beachy boho, or vintage charm—something guests won’t forget. We have guests that have repeated with the same home for a decade because they could find the name. This also drives direct repeat guests saving on platform fees.

Use High-Quality Photos

mt hood vacation rental
Lolowood Chalet dusk photography.

Great lighting and professional photos can stop a guest from scrolling. Show off your space—from the cozy bed to the sunset view. Consider getting day time and evening photos as well as seasonal photos if your area have multiple seasons.


Add Something Special

Offer Unique Amenities

Hot tubs, fire pits, smart TVs, or a stocked coffee bar? Yes, please. Think about what guests in your area love—and add it if you can. Check out other listings in your area, what stands out to you? Pickleball courts have recently been a hot amenity attracting guests and eyeballs. Can your rental reduce a guests range anxiety? Consider an EV charger as well.

Support Local Charm

Leave a guide to your favorite hikes, cafes, or shops. A basket with local snacks or handmade soap can make a big impact. Guests are coming to your rental’s destination to experience it, help them get the full experience.

Show Off Your Unique Features

Highlight standout features like a mural wall, game room, or fenced yard. These are the things guests remember (and mention in reviews). These also make your listing stand out and avoid brown couch syndrome.


Wow Them with Personal Touches

Make Them Feel Welcome

A handwritten note, fresh flowers, or a welcome basket can start the stay on a high note. Make sure to pick something that does not become a full time job and you can easily support.

Think Accessibility

Add helpful features like grab bars, no-step entries, or guidebooks for all types of guests. Inclusive homes reach more travelers. This will also open your rental up to marketing channels like RentABLE.

Know Your Guest

Hosting families? Offer toys or a high chair. Digital nomads? Provide fast Wi-Fi and a quiet work nook. Tailor your space for the guests you want most. If they are having a birthday, do something special!


Market Like a Pro

Write a Vivid Listing

Bring your space to life with words. Say “cozy 2-bedroom with fire pit and mountain views” instead of just “2-bedroom home.” Sell the experience not just the listing.

Use Smart Keywords

Add phrases like “dog-friendly cabin in Oregon” or “romantic coastal retreat” to help guests find you in search results. As travel becomes more experience driven, highlight what experiences you are near and deliver.

Stay Active

Keep your listing fresh, respond fast, and ask for reviews. A well-reviewed rental with fast replies builds trust—and more bookings. We aim to respond to all guest within minutes 24/7. This reassures prospective guests than when an issue arrises we will be there for them. Not looking to stay in front of your screen? Talk to Cascadia Getaways about how we can help!


FAQ: How Do I Make My Rental Stand Out?

What matters most to guests?

Unique features, comfort, and local charm. Add standout photos and a great description to seal the deal. Ultimately guests also want to know you will be there for them if they need anything and the listing matches the home. Make sure your listing is accurate.

Do small touches make a difference?

Yes! Guests love extras like great coffee, cozy blankets, or a list of local favorites. These are becoming increasingly expected instead of nice to have.

Can I appeal to families or remote workers?

Definitely. Offer what they need—kids’ gear, workspaces, or even pet-friendly perks. Make sure to sell this in your listing as well!

Is branding really worth it?

It is. A clear theme and tone help guests remember you—and come back. It gives them something to search for.

Can I stand out in a crowded market?

Absolutely. With great photos, personal touches, and smart marketing, you’ll get noticed—and booked.


Want help making your vacation rental shine? Cascadia Getaways offers expert support and marketing that turns your home into a guest favorite. Let’s chat! Schedule a no pressure chat with one of us!